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Food Marketing in a Saturated World

Success in the food, beverage and restaurant industry has never been easy, and current times present a new host of challenges for food entrepreneurs. In addition to facing competition from new businesses, food and beverage establishments have to go creative lengths to keep customers engaged and retain staff.
In the upper Midwest, we have many businesses who have found their niche, and we’re looking forward to hearing how businesses stand out in a saturated food & beverage world. Join us for the season kick-off of First Fridays to hear from Wyatt & Landon Mund of Dakota Dirt Coffee Company & Shelby Terstriep of 701 Eateries!
Dakota Dirt Coffee Company was founded by three Midwest friends from Milnor, ND who were sick of coffee that didn’t deliver. They’ve made it their mission to guarantee great taste and fresh grounds with their small-batch, made-to-order process. Dakota Dirt has stood out amongst the competition through their great product, as well as clever YouTube videos that bring a slice of Midwest life.
701 Eateries is one of Fargo’s newest dining establishments and has quickly become a community favorite. 701 is all about Midwest nostalgia combined with gorgeous interior style and aesthetic. The intentionality behind 701 is apparent in every detail and we’re excited to learn more about their concept and how their marketing and branding tells their story.
Join us Friday, September 10 at 701 Eateries (701 U University Drive) to learn more about these two awesome businesses and their recipe for marketing magic.
7:30 AM – Doors open. Networking + complimentary coffee from Dakota Dirt Coffee Company
8-9 AM – Program featuring Wyatt, Landon & Shelby
9-9:30 AM – Coffee + continued conversation
Each First Fridays meet-up includes announcements about upcoming events and projects, a featured presentation from food leaders in our community, and an audience Q&A with the presenters to discuss how our community can best support + accelerate work in this area. Learn more: www.foodofthenorth.com/firstfridays
Want to make an announcement? (Yay!) Please read the guidelines, then submit your announcement: https://forms.gle/839EbiDbSiJHTYse7
Want to volunteer? (AWESOME!) Sign-up to greet or serve as an ambassador via Sign-Up Genius: https://www.signupgenius.com/go/10C044FA5AE2FA2FE3-first